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Parle-G: Crafting a National Icon – From Humble Beginnings to Every Home’s Heartbeat
Parle-G

Parle-G: Crafting a National Icon – From Humble Beginnings to Every Home’s Heartbeat

Parle-G, the ubiquitous biscuit brand that has become a household name in India, has a history deeply rooted in the annals of pre-independence India. Founded in 1929 by the Chauhan family in the Vile Parle suburb of Mumbai, Parle Products initially embarked on a journey in the confectionery domain. However, it was a strategic shift…

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602 372 SAAR Consult
Building a Strong Brand Identity: Key Steps for Startup Growth
Startup Growth - SAAR Consult

Building a Strong Brand Identity: Key Steps for Startup Growth

In today's competitive business landscape, building a strong brand identity is crucial for startup growth and long-term success. A powerful brand identity not only differentiates your startup from competitors but also connects with your target audience on an emotional level. In this article, we will explore key steps that startups can take to develop a…

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